{"id":25279,"date":"2024-03-12T10:54:07","date_gmt":"2024-03-12T06:54:07","guid":{"rendered":"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/?page_id=25279"},"modified":"2026-03-16T16:59:33","modified_gmt":"2026-03-16T12:59:33","slug":"metiers-du-commerce-et-de-la-vente","status":"publish","type":"page","link":"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/metiers-du-commerce-et-de-la-vente\/","title":{"rendered":"M\u00e9tiers du Commerce et de la Vente"},"content":{"rendered":"\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:26% auto\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"618\" height=\"489\" src=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/04\/logo3.jpg\" alt=\"\" class=\"wp-image-25908 size-full\" srcset=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/04\/logo3.jpg 618w, https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/04\/logo3-300x237.jpg 300w\" sizes=\"auto, (max-width: 618px) 100vw, 618px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p><\/p>\n\n\n\n<p style=\"font-size:17px\"><strong>L&rsquo;activit\u00e9 du <strong>titulaire du Bac pro<\/strong>, au sein d&rsquo;une \u00e9quipe commerciale, consiste \u00e0 participer \u00e0 l&rsquo;approvisionnement, \u00e0 la vente, \u00e0 la gestion commerciale. Il doit avoir le sens de l&rsquo;accueil, des qualit\u00e9s d&rsquo;\u00e9coute et de disponibilit\u00e9.  <\/strong><\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:24px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text has-media-on-the-right is-stacked-on-mobile has-background\" style=\"background-color:#7bdbb57a;grid-template-columns:auto 59%\"><div class=\"wp-block-media-text__content\">\n<p><\/p>\n\n\n\n<p style=\"font-size:17px\">Ce bac pro se pr\u00e9pare en 3 ans apr\u00e8s la classe de 3<sup>e<\/sup>. Les \u00e9l\u00e8ves entrent en <strong>2nde professionnelle<\/strong> <strong>M\u00e9tiers de la relation client<\/strong>. <\/p>\n\n\n\n<p style=\"font-size:13px\"><em>Image : freepik.com<\/em><\/p>\n<\/div><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"828\" height=\"413\" src=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/18.jpg\" alt=\"\" class=\"wp-image-25515 size-full\" srcset=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/18.jpg 828w, https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/18-300x150.jpg 300w, https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/18-768x383.jpg 768w, https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/18-319x160.jpg 319w\" sizes=\"auto, (max-width: 828px) 100vw, 828px\" \/><\/figure><\/div>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>L&rsquo;\u00e9l\u00e8ve de cette 2nde professionnelle pourra acqu\u00e9rir des comp\u00e9tences communes portant sur les activit\u00e9s :<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>d&rsquo;expression, de communication, de qualit\u00e9 d&rsquo;accueil en face \u00e0 face, t\u00e9l\u00e9phonique&#8230;<\/li>\n\n\n\n<li>de recherche et d&rsquo;exploitation d&rsquo;information : techniques d&rsquo;enqu\u00eate, analyse statistique ;<\/li>\n\n\n\n<li>d&rsquo;identification des besoins, de la demande ;<\/li>\n\n\n\n<li>d&rsquo;identification des clients, de ses profils ;<\/li>\n\n\n\n<li>de conseil en vue de r\u00e9aliser une vente, de fid\u00e9liser une client\u00e8le&#8230;<\/li>\n\n\n\n<li>de suivi de la relation-client, de service apr\u00e8s-vente&#8230; <em>Source : <a href=\"https:\/\/www.onisep.fr\/ressources\/univers-formation\/formations\/lycees\/classe-de-2de-professionnelle-metiers-de-la-relation-client\">Onisep.<\/a><\/em><\/li>\n<\/ul>\n\n\n\n<p class=\"has-text-align-center has-background\" style=\"background-color:#00d1c345;font-size:17px\"><strong>Apr\u00e8s la seconde, l&rsquo;\u00e9l\u00e8ve ou l&rsquo;apprenti doit choisir son parcours :<\/strong><\/p>\n\n\n\n<div style=\"height:21px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/8-1.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"503\" src=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/8-1-1024x503.jpg\" alt=\"\" class=\"wp-image-25440\" style=\"width:519px;height:auto\" srcset=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/8-1-1024x503.jpg 1024w, https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/8-1-300x147.jpg 300w, https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/8-1-768x377.jpg 768w, https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/8-1.jpg 1484w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<div style=\"height:27px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/13.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"418\" src=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/13-1024x418.jpg\" alt=\"\" class=\"wp-image-25442\" style=\"width:784px;height:auto\" srcset=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/13-1024x418.jpg 1024w, https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/13-300x122.jpg 300w, https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/13-768x313.jpg 768w, https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/13.jpg 1334w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p><\/p>\n\n\n\n<p><em><strong>Remarque : <\/strong>la formation \u00ab\u00a0M\u00e9tiers de l&rsquo;accueil\u00a0\u00bb de 1\u00e8re et terminale n&rsquo;existe pas dans notre lyc\u00e9e. L&rsquo;\u00e9l\u00e8ve doit changer d&rsquo;\u00e9tablissement.<\/em><\/p>\n\n\n\n<div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-background\" style=\"background-color:#78ccc496;font-size:17px\"><strong>Le Bac pro M\u00e9tiers du Commerce et de la Vente, option A, <\/strong>vise \u00e0 donner des comp\u00e9tences centr\u00e9es sur l&rsquo;animation et la gestion de l&rsquo;espace commercial.<\/p>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:34% auto\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"719\" height=\"617\" src=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/19.jpg\" alt=\"\" class=\"wp-image-25498 size-full\" srcset=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/19.jpg 719w, https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/19-300x257.jpg 300w\" sizes=\"auto, (max-width: 719px) 100vw, 719px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p><\/p>\n\n\n\n<p style=\"font-size:17px\">Le titulaire du bac pro option A a le sens de l&rsquo;accueil, des qualit\u00e9s d&rsquo;\u00e9coute et de disponibilit\u00e9. Il participe \u00e0 l&rsquo;approvisionnement, \u00e0 la vente, \u00e0 la gestion commerciale. Il travaille dans tout type d&rsquo;unit\u00e9 commerciale physique ou virtuelle, met \u00e0 la disposition de la client\u00e8le les produits correspondant \u00e0 la demande. Il exerce sous l&rsquo;autorit\u00e9 d&rsquo;un responsable. <em>Source : <a href=\"https:\/\/www.onisep.fr\/ressources\/univers-formation\/formations\/lycees\/bac-pro-metiers-du-commerce-et-de-la-vente-option-a-animation-et-gestion-de-l-espace-commercial\">Onisep<\/a><\/em> . <\/p>\n\n\n\n<p class=\"has-small-font-size\"><em>Image : freepik.com<\/em><\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-background\" style=\"background-color:#78b5cc47\"><strong>Le Bac pro M\u00e9tiers du Commerce et de la Vente option B <\/strong>forme des \u00e9l\u00e8ves \u00e0 \u00e9laborer un projet, \u00e0 construire un fichier clients, \u00e0 concevoir des outils d&rsquo;aide \u00e0 la prospection, \u00e0 exploiter et \u00e0 analyser les r\u00e9sultats.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>L&rsquo;\u00e9l\u00e8ve acquiert les techniques de n\u00e9gociation lui permettant de pr\u00e9parer la visite chez le client, de pr\u00e9senter les produits ou les services, d&rsquo;argumenter, de traiter les objections et de n\u00e9gocier les prix et les conditions de vente. On lui apprend aussi \u00e0 suivre et \u00e0 fid\u00e9liser une client\u00e8le en r\u00e9alisant des comptes rendus de visite, des mises \u00e0 jour de fichiers clients, en suivant l&rsquo;ex\u00e9cution des commandes, des livraisons et du paiement. <em>Source : <a href=\"https:\/\/www.onisep.fr\/ressources\/univers-formation\/formations\/lycees\/bac-pro-metiers-du-commerce-et-de-la-vente-option-b-prospection-clientele-et-valorisation-de-l-offre-commerciale\">Onisep<\/a><\/em><\/p>\n\n\n\n<div style=\"height:14px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/6.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"489\" height=\"110\" src=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/6.jpg\" alt=\"\" class=\"wp-image-25438\" style=\"width:256px;height:auto\" srcset=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/6.jpg 489w, https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/6-300x67.jpg 300w\" sizes=\"auto, (max-width: 489px) 100vw, 489px\" \/><\/a><\/figure>\n<\/div>\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:17px\">Au cours de sa formation, l&rsquo;\u00e9l\u00e8ve doit effectuer des P\u00e9riodes de Formation en Milieu Professionnel. pour cela, il re\u00e7oit une gratification.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/4-1.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"578\" src=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/4-1-1024x578.jpg\" alt=\"\" class=\"wp-image-25439\" style=\"width:428px;height:auto\" srcset=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/4-1-1024x578.jpg 1024w, https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/4-1-300x169.jpg 300w, https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/4-1-768x433.jpg 768w, https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2024\/03\/4-1.jpg 1327w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:17px\">L&rsquo;apprenti quant \u00e0 lui alterne plus souvent entre le lyc\u00e9e et l&rsquo;entreprise et est r\u00e9tribu\u00e9 en fonction de son \u00e2ge.<\/p>\n\n\n\n<div style=\"height:14px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-left has-background\" style=\"background-color:#78ccc496;font-size:17px\"><strong>D\u00e9bouch\u00e9s <\/strong>: <strong>Le bac pro option A <\/strong>a pour premier objectif l&rsquo;insertion professionnelle. Le dipl\u00f4m\u00e9 peut exercer dans tout type d&rsquo;unit\u00e9 commerciale, physique ou \u00e0 distance. Ses activit\u00e9s sont centr\u00e9es sur l\u2019animation et la gestion de l\u2019espace commercial.<\/p>\n\n\n\n<div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-left has-background\" style=\"background-color:#78b5cc47;font-size:17px\"><strong>D\u00e9bouch\u00e9s <\/strong>: <strong>Le bac pro option B<\/strong> a pour premier objectif l&rsquo;insertion professionnelle. Le titulaire de ce dipl\u00f4me exerce dans des entreprises commerciales, de services ou de production.<strong> <\/strong>Il est charg\u00e9 de la prospection client\u00e8le et de la valorisation de l&rsquo;offre commerciale.<\/p>\n\n\n\n<div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-left\" style=\"font-size:17px\"><strong>Pour ces deux options, avec un tr\u00e8s bon dossier ou une mention \u00e0 l&rsquo;examen, une poursuite d&rsquo;\u00e9tudes est envisageable<\/strong>, notamment en BTS.<\/p>\n\n\n\n<p><strong>Exemples de formations<\/strong> (liens vers Onisep) <strong>:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.onisep.fr\/ressources\/univers-formation\/formations\/lycees\/cs-vendeur-conseil-en-alimentation\">CS vendeur conseil en alimentation<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.onisep.fr\/ressources\/univers-formation\/formations\/post-bac\/cs-assistance-conseil-vente-a-distance\">CS assistance, conseil, vente \u00e0 distance<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.onisep.fr\/ressources\/univers-formation\/formations\/post-bac\/bts-management-commercial-operationnel\">BTS management commercial op\u00e9rationnel<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.onisep.fr\/ressources\/univers-formation\/formations\/post-bac\/bts-negociation-et-digitalisation-de-la-relation-client\">BTS n\u00e9gociation et digitalisation de la relation client<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.onisep.fr\/ressources\/univers-formation\/formations\/post-bac\/btsa-technico-commercial-option-alimentation-et-boissons\">BTSA technico-commercial option alimentation et boissons<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>L&rsquo;activit\u00e9 du titulaire du Bac pro, au sein d&rsquo;une \u00e9quipe commerciale, consiste \u00e0 participer \u00e0 l&rsquo;approvisionnement, \u00e0 la vente, \u00e0 la gestion commerciale. Il doit avoir le sens de l&rsquo;accueil, des qualit\u00e9s d&rsquo;\u00e9coute et de disponibilit\u00e9. Ce bac pro se pr\u00e9pare en 3 ans apr\u00e8s la classe de 3e. Les \u00e9l\u00e8ves entrent en 2nde professionnelle [&hellip;]<\/p>\n","protected":false},"author":19067,"featured_media":25496,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-25279","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-json\/wp\/v2\/pages\/25279","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-json\/wp\/v2\/users\/19067"}],"replies":[{"embeddable":true,"href":"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-json\/wp\/v2\/comments?post=25279"}],"version-history":[{"count":155,"href":"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-json\/wp\/v2\/pages\/25279\/revisions"}],"predecessor-version":[{"id":31538,"href":"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-json\/wp\/v2\/pages\/25279\/revisions\/31538"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-json\/wp\/v2\/media\/25496"}],"wp:attachment":[{"href":"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-json\/wp\/v2\/media?parent=25279"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}