{"id":13500,"date":"2021-04-18T13:54:58","date_gmt":"2021-04-18T09:54:58","guid":{"rendered":"http:\/\/lycee-stpierre.ac-reunion.fr\/?p=13500"},"modified":"2025-02-15T16:49:19","modified_gmt":"2025-02-15T12:49:19","slug":"la-section-marchandisage-visuel","status":"publish","type":"post","link":"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/la-section-marchandisage-visuel\/","title":{"rendered":"Marchandisage visuel : un m\u00e9tier d\u2019art li\u00e9 au secteur commercial"},"content":{"rendered":"\n<p style=\"font-size:17px\"><strong>Le titulaire du BAC PRO \u00ab\u00a0Artisanat et me\u0301tiers d&rsquo;art, option marchandisage visuel\u00a0\u00bb intervient sur la pre\u0301sentation visuelle d\u2019un espace commercial pour une enseigne. Il pre\u0301sente les produits de fac\u0327on fonctionnelle, esthe\u0301tique et commerciale et re\u0301alise l&rsquo;ame\u0301nagement de boutiques, de rayons, de vitrines. <\/strong><\/p>\n\n\n\n<div style=\"height:11px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"su-dailymotion su-u-responsive-media-yes\"><iframe loading=\"lazy\" width=\"640\" height=\"460\" src=\"\/\/www.dailymotion.com\/embed\/video\/x3pk5l2?autoplay=0&amp;background=FFC300&amp;foreground=F7FFFD&amp;highlight=171D1B&amp;logo=1&amp;quality=380&amp;info=1\" frameborder=\"0\" allowfullscreen=\"true\" title=\"\"><\/iframe><\/div>\n\n\n\n<p class=\"has-text-align-center\" style=\"font-size:17px\"><em>Vid\u00e9o de pr\u00e9sentation de la section Marchandisage Visuel :<\/em><\/p>\n\n\n\n<p><strong>Les activite\u0301s :<\/strong> <\/p>\n\n\n\n<p>\u2022 Contribuer a\u0300 l\u2019expression de l\u2019image commerciale d\u2019une enseigne. <\/p>\n\n\n\n<p>\u2022 S\u2019assurer de la cohe\u0301rence globale d\u2019un point de vente ou d\u2019exposition. <\/p>\n\n\n\n<p>\u2022 \u00c9laborer, re\u0301aliser et implanter des ame\u0301nagements de boutiques, de rayon, de vitrine, de show-room. <\/p>\n\n\n\n<p><strong>Qualite\u0301s ne\u0301cessaires<\/strong> :<\/p>\n\n\n\n<p>\u2022 E\u0302tre cre\u0301atif et avoir des aptitudes manuelles confirme\u0301es, faire un travail soigne\u0301. <\/p>\n\n\n\n<p>\u2022 Poss\u00e9der des capacite\u0301s au travail en e\u0301quipe. <\/p>\n\n\n\n<p>\u2022 Faire preuve de re\u0301activite\u0301. <\/p>\n\n\n\n<p>\u2022 Savoir communiquer. <\/p>\n\n\n\n<p>\u2022 Avoir le souci du de\u0301tail et des finitions. <\/p>\n\n\n\n<p>\u2022 Savoir s\u2019organiser et s\u2019exprimer techniquement. <\/p>\n\n\n\n<p>\u2022 Pratiquer une langue e\u0301trange\u0300re. <\/p>\n\n\n\n<p>\u2022 S\u2019informer re\u0301gulie\u0300rement sur les tendances artistiques et techniques de pre\u0301sentation visuelles du moment. <\/p>\n\n\n\n<p>\u2022 Avoir une grande disponibilite\u0301 horaire et un bonne mobilite\u0301 ge\u0301ographique pour se de\u0301placer sur les lieux de travail. <\/p>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-gallery aligncenter has-nested-images columns-2 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2015\/04\/decoupe-scie.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"791\" height=\"1024\" data-id=\"922\" src=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2015\/04\/decoupe-scie-791x1024.jpg\" alt=\"\" class=\"wp-image-922\" srcset=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2015\/04\/decoupe-scie-791x1024.jpg 791w, https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2015\/04\/decoupe-scie-232x300.jpg 232w, https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2015\/04\/decoupe-scie.jpg 800w\" sizes=\"auto, (max-width: 791px) 100vw, 791px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2015\/04\/peinture-7.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"532\" data-id=\"926\" src=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2015\/04\/peinture-7.jpg\" alt=\"\" class=\"wp-image-926\" srcset=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2015\/04\/peinture-7.jpg 800w, https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2015\/04\/peinture-7-300x200.jpg 300w, https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2015\/04\/peinture-7-140x94.jpg 140w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2015\/04\/lisa-5.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"532\" height=\"800\" data-id=\"925\" src=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2015\/04\/lisa-5.jpg\" alt=\"\" class=\"wp-image-925\" srcset=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2015\/04\/lisa-5.jpg 532w, https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2015\/04\/lisa-5-200x300.jpg 200w\" sizes=\"auto, (max-width: 532px) 100vw, 532px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2018\/11\/D17.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"1024\" data-id=\"3379\" src=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2018\/11\/D17-640x1024.jpg\" alt=\"\" class=\"wp-image-3379\" srcset=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2018\/11\/D17-640x1024.jpg 640w, https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2018\/11\/D17-188x300.jpg 188w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/figure>\n<\/figure>\n\n\n\n<p><strong>Secteurs d&rsquo;activite\u0301 :<\/strong> <\/p>\n\n\n\n<p><strong>\u2022 <\/strong>Grandes enseignes commerciales. <\/p>\n\n\n\n<p><strong>\u2022<\/strong> Commerces inde\u0301pendants ou franchise\u0301s. <\/p>\n\n\n\n<p><strong>\u2022 <\/strong>Agences spe\u0301cialise\u0301es en identite\u0301 visuelle intervenant pour des shows room, des salons professionnels, des institutions culturelles et des services publics. <\/p>\n\n\n\n<p><strong>Exemples de me\u0301tiers :<\/strong> <\/p>\n\n\n\n<p>\u2022 De\u0301corateur e\u0301talagiste <\/p>\n\n\n\n<p>\u2022 Agenceur <\/p>\n\n\n\n<p>\u2022 E\u0301talagiste <\/p>\n\n\n\n<p>\u2022 De\u0301corateur <\/p>\n\n\n\n<p>\u2022 Marchandiseur visuel<\/p>\n\n\n<div class=\"wp-block-image is-style-default\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2016\/12\/MONTAGE-3bis.jpeg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"732\" src=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2016\/12\/MONTAGE-3bis-1024x732.jpeg\" alt=\"\" class=\"wp-image-2000\" style=\"width:1024px;height:732px\" srcset=\"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2016\/12\/MONTAGE-3bis-1024x732.jpeg 1024w, https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-content\/uploads\/sites\/61\/2016\/12\/MONTAGE-3bis-300x214.jpeg 300w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p style=\"font-size:1px\"><\/p>\n\n\n\n\t\t\t<div class='tabs-left et_sliderfx_fade et_sliderauto_false et_sliderauto_speed_5000 et_slidertype_left_tabs clearfix'>\n\t\t\t\t<div class='et_left_tabs_bg'><\/div>\n\t\t\t\t<ul class='et-tabs-control'>\n\t\t\t<li><a href='#'>\n\t\t\tLa Formation\n\t\t<\/a><\/li> \n\t\t<li><a href='#'>\n\t\t\tEnseignement\n\t\t<\/a><\/li> \n\t\t<li><a href='#'>\n\t\t\tStage en Entreprise\n\t\t<\/a><\/li> \n\t\t<li><a href='#'>\n\t\t\tProfil\n\t\t<\/a><\/li> \n\t\t<li><a href='#'>\n\t\t\tPoursuite d&rsquo;\u00e9tude possible\n\t\t<\/a><\/li>\n\t\t<\/ul> <!-- .et-tabs-control --> \n\t\t<div class='et-tabs-content'>\n\t\t\t<div class='et-tabs-content-main-wrap'>\n\t\t\t\t<div class='et-tabs-content-wrapper'>\n\t\t\t\t\t<div class='et_slidecontent'>\n\t\t\tVous apprendrez entre autre \u00e0 g\u00e9rer les differentes \u00e9tapes d\u2019un projet d\u2019ame\u0301nagement d\u2019espace.<\/p>\n<p>\u2022 Concevoir un projet d\u2019am\u00e9nagement d\u2019espace en utilisant les outils de communication tels que les plans, les croquis, les maquettes. Imaginer une ambiance qui r\u00e9ponde aux attentes de la client\u00e8le.<\/p>\n<p>\u2022 Mettre en forme le projet avec les outils informatises (prise de vue num\u00e9rique, utilisations des logiciels retouche d\u2019image, dessin vectoriel, mise en page, notion de base de mod\u00e9lisation 3D).<\/p>\n<p>\u2022 Budg\u00e9tiser le projet.<\/p>\n<p>\u2022 R\u00e9aliser le projet en utilisant les outils de communication et en mettant en \u0153uvre les mat\u00e9riaux. (pose de produits, couper, scier, g\u00e9rer la disposition des produits, l\u2019eclairage de l\u2019\u00e9tal).\n\t\t<\/div> \n\t\t<div class='et_slidecontent'>\n\t\t\t<strong>Enseignement G\u00e9n\u00e9ral:<\/strong><\/p>\n<p>\u2022 Math\u00e9matiques<\/p>\n<p>\u2022 Sciences physiques<\/p>\n<p>\u2022 Langue vivante<\/p>\n<p>\u2022 Fran\u00e7ais<\/p>\n<p>\u2022 Histoire et g\u00e9ographie<\/p>\n<p>\u2022 Arts appliques-culture artistique<\/p>\n<p>\u2022 \u00c9ducation physique et sportive<\/p>\n<p><strong>Enseignement Professionnel:<\/strong> Art et technique, analyse formelle et stylistique<\/p>\n<p>\u2022 Histoire de l\u2019art, \u00e9volution de la pr\u00e9sentation<\/p>\n<p>\u2022 Pr\u00e9paration d\u2019une installation<\/p>\n<p>\u2022 \u00c9tude d\u2019un marchandisage visuel<\/p>\n<p>\u2022 Projet d\u2019art applique\u0301<\/p>\n<p>\u2022 \u00c9conomie, gestion<\/p>\n<p>\u2022 Pr\u00e9vention, sante\u0301, environnement.<\/p>\n<p>Accompagnement personnalise\u0301 : 210 heures sur 3 ans\n\t\t<\/div> \n\t\t<div class='et_slidecontent'>\n\t\t\t22 semaines re\u0301parties sur les 3 ans\n\t\t<\/div> \n\t\t<div class='et_slidecontent'>\n\t\t\tQui peut postuler ? Les \u00e9l\u00e8ves issus d\u2019une classe de 3e, les titulaires d\u2019un CAP.\n\t\t<\/div> \n\t\t<div class='et_slidecontent'>\n\t\t\tLe Bac pro pr\u00e9pare a\u0300 l\u2019entr\u00e9e dans la vie professionnelle, \u00e9ventuellement on peut envisager une poursuite d\u2019e\u0301tude en :<\/p>\n<p>\u2022 DN MADE mention espace ou \u00e9v\u00e8nement.<\/p>\n<p>\u2022 DMA : Dipl\u00f4me des m\u00e9tiers d&rsquo;art.\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t<\/div> <!-- .tabs-left -->\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Le titulaire du BAC PRO \u00ab\u00a0Artisanat et me\u0301tiers d&rsquo;art, option marchandisage visuel\u00a0\u00bb intervient sur la pre\u0301sentation visuelle d\u2019un espace commercial pour une enseigne. Il pre\u0301sente les produits de fac\u0327on fonctionnelle, esthe\u0301tique et commerciale et re\u0301alise l&rsquo;ame\u0301nagement de boutiques, de rayons, de vitrines. Vid\u00e9o de pr\u00e9sentation de la section Marchandisage Visuel : Les activite\u0301s : \u2022 [&hellip;]<\/p>\n","protected":false},"author":19067,"featured_media":3379,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[],"class_list":["post-13500","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-action-pedagogique"],"_links":{"self":[{"href":"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-json\/wp\/v2\/posts\/13500","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-json\/wp\/v2\/users\/19067"}],"replies":[{"embeddable":true,"href":"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-json\/wp\/v2\/comments?post=13500"}],"version-history":[{"count":35,"href":"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-json\/wp\/v2\/posts\/13500\/revisions"}],"predecessor-version":[{"id":28785,"href":"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-json\/wp\/v2\/posts\/13500\/revisions\/28785"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-json\/wp\/v2\/media\/3379"}],"wp:attachment":[{"href":"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-json\/wp\/v2\/media?parent=13500"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-json\/wp\/v2\/categories?post=13500"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/etab.ac-reunion.fr\/lyc-francois-de-mahy\/wp-json\/wp\/v2\/tags?post=13500"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}